Meet Alicia Sewell, a vibrant soul whose Jamaican heritage and deep love for carnival has shaped not just her lifestyle but her passion for modeling and cultural expression. What started as a simple introduction to soca music quickly became a full immersion into the colorful, empowering world of carnival. With each step on the road and every pose in front of the camera, Alicia carries the spirit of her island roots — celebrating joy, freedom, and the rich traditions of the Caribbean.

1. What is your name and where in the Caribbean are you or your family from?

My name is Alicia Sewell. My family and I are from Jamaica.

2. How did you first get involved in the carnival scene?

An old friend introduced me to soca music, and that was the beginning of my love for carnival. From there, I became immersed in the culture and community surrounding it.

3. What does carnival mean to you personally?

Carnival, to me, is a deeply emotional experience. It brings an unexplainable joy that lifts my spirits and transforms any sadness into happiness. The way people connect through soca and carnival is truly magical and unifying.

4. How would you describe your cultural background and how it influences you today?

Being Jamaican, I carry with me a rich cultural heritage of music, dance, and celebration. That cultural pride influences everything I do, from the way I express myself through modeling to how I engage with carnival as a lifestyle, not just an event.

Carnival & Modelling Experience

5. How long have you been modeling or participating in carnival events?

I have been modeling for three years, and specifically modeling in the carnival scene for less than a year. However, I’ve been actively participating in carnival events for about four years.

6. What was your very first costume or band experience like?

My first costume experience with a band was with Yardmas. It was an incredible feeling to be officially part of a band, and it marked a meaningful moment in my carnival journey.

7. Do you prefer traditional carnival costumes or modern, more daring designs? Why?

I appreciate all designs, both traditional and modern. Each design holds unique cultural significance and brings its own flair to the carnival experience. That diversity in expression is what makes carnival so special.

8. Which Caribbean carnivals have you participated in so far? (Trinidad, Jamaica, Barbados, etc.)

So far, I’ve participated in the carnivals in Jamaica and Barbados.

9. How do you prepare mentally and physically for carnival season?

Mentally, there’s no special preparation, I live carnival year round. Soca is part of my daily playlist and lifestyle. Physically, I prepare by staying consistent with my gym routine to maintain strength and endurance.

10. Can you share a memorable or favourite carnival moment?

One of my favorite carnival memories is experiencing Barbados carnival. It exposed me to the roots of soca culture in a whole new way. From the beach fetes to the boat rides and the road experience, I truly felt at home. The warmth and hospitality of the Bajan people made the experience unforgettable.

Culture and Identity

11. How important is it for you to represent your heritage through carnival?

It’s incredibly important. Representing my heritage through carnival allows me to celebrate where I come from and honor the traditions of my ancestors, while inspiring others to embrace their own roots.

12. What challenges have you faced as a Caribbean model in the carnival or fashion world?

As a Caribbean model, one challenge is ensuring that our unique culture is portrayed authentically and respectfully. There can also be limited representation, which makes it even more vital to continue pushing for visibility and inclusivity. As an upcoming model, it’s really hard to find bands who want to work with new talent which is understandable but we wish there were more opportunities and platforms to be seen and appreciated.

13. How do you feel carnival empowers women, especially women of Caribbean descent?

Carnival empowers women by giving them the freedom to express themselves boldly and confidently. It breaks barriers and celebrates body positivity, individuality, and cultural pride, all of which are especially empowering for women of Caribbean descent.

14. Are there any cultural traditions or stories from your island that you love to share or express through your modelling?

Yes, I love showcasing the vibrant energy, music, and colors that are inherent to Jamaican culture. Whether it’s through dance, costume, or expression, I aim to bring a piece of my heritage into every shoot or performance.

The Future and Advice

15. What advice would you give to young women who want to get involved in carnival or modelling?

Be confident in who you are and stay true to your roots. The carnival and modeling industries are evolving, and your authenticity will set you apart. Surround yourself with positive influences, keep learning, and don’t be afraid to take up space.

16. Are there any designers, bands, or brands you dream of collaborating with?

Absolutely. I would love to collaborate with Tribe, Aura, Yardmas, Alejandro (designer), Krave, OroLuxury, Douglas Design, and so many more. These bands and designers all bring something powerful and unique to the carnival space, and it would be an honor to work with them.

17. What changes or improvements would you like to see in the carnival or modelling industry?

I would like to see more inclusivity, more representation of different body types, backgrounds, and identities. It’s important for the industry to evolve to reflect the diversity of the people who make it thrive.

18. How do you stay true to yourself while balancing public attention and your private life?

I stay grounded by remembering why I started. I keep a strong support system around me and make time for self-reflection. Protecting my peace and setting boundaries helps me maintain a healthy balance.

Fun Extras

19. What’s your ultimate carnival must-have item (besides your costume)?

A good pair of comfortable, durable boots or shoes. I need to be able to dance all day without worrying about my feet.

20. If you could describe your carnival vibe in three words, what would they be?

Vibrant. Free. Empowered.

From the streets of Jamaica to the fetes of Barbados, Alicia Sewell continues to embody what it means to be bold, authentic, and culturally proud. As she champions representation and inclusivity in carnival and modeling, she remains grounded in her roots and driven by a passion to inspire others. With dreams of collaborating with some of the biggest names in the carnival world, Alicia is not just walking in costume — she’s making a statement. Vibrant. Free. Empowered.